Our services.

We know what works and what doesn’t, and we tailor solutions to be industry-specific.

 

We specialise in providing marketing, communications and public relations services underpinned by business strategy and coaching. We design creative solutions for ay business, and provide tailored industry-specific solutions for schools and education, and martial arts, fitness and recreational businesses.

What our clients say.

Stop looking! You have found the team to take care of your website design, SEO and marketing! Having been offered these services, almost on a daily basis from organisations that claimed to be the answer to our SEO and marketing needs and having additionally paid a highly prominent company in this field a ridiculous amount of money for a significant period of time, on our first meeting with Reece he had given us more than we'd received from all others combined, even the organisation that we'd previously employed.
Cam James - Director, 100% World Wide Adventures

We approached Zen Creative Solutions having no idea what a website could do for our business. Reece went above and beyond our expectations and provided the exact website we wanted much cheaper than we had anticipated. His personal service ensured he knew our requirements and we knew all options available. Being able to integrate other solutions such as online ordering and members only areas so affordably has made us extremely happy customers. We highly recommend Zen Creative Solutions.
Matt & Susan Edwards - Head Instructors, Kalgoorlie Karate Academy

It was great working with Reece Cummings at Canberra Grammar School. As Strategic Communications Manager, he played a leading role in the School’s vibrant re-brand and in building an open and positive relationship with our community through periods of major development and change. From social media, to publications, to regular communications, Reece was central to conveying the School’s message, and I’m very grateful. It was a pleasure working with someone so committed to excellence and to the life and culture of the community.
Justin Garrick - Principal, Canberra Grammar School

Reece was recommended to me by a high-profile professional organisation. Reece is everything you want while you are trying to make money running a business. He listens, makes notes, gives feedback, and really has a knack for intuitively helping - I have in the past engaged a number of other companies and always found something was an issue. Reece was the first to ask 'What are your expectations?' and he delivered on them and more, nothing was a problem - again a superb job!
Peter Baum - Real Estate Agent & Auctioneer, Total Property Sales

Reece managed to perfectly capture the essence and heart on my business. And package it into a beautiful and extremely high performing website. His in depth process to fully understand not only my business, but my clients, who they are, and what by need was invaluable to be as a business owner but also as a leader. Having my team involved in the workshop process was amazing professional development opportunity for them. It provided a space for them to hear me articulate in depth what my business is all about and conversely, I got to hear them speak with passion and knowledge about my business. I would highly recommend Reece and ZCS for all you marketing needs and I look forward to a long and fruitful business relationship.
Holly Diggle - Director, Dance Northside

Reece has been extremely professional at all times. He has stuck to his deadlines, even if that meant working at the out-of-hours. It is very pleasing to work with him because he understands what you want and is able to deliver it in a way that exceeds expectations. He is also kind enough to make suggestions which are a great asset to us! Thank you Reece and your team for everything you do and how you do it!
Cris Wright - Director, BIlingual Schools Australia

After the success of the first website Zen Creative Solutions made for me, I was delighted to engage Reece to rebrand my other business' online presence. After discussing the many options available, I elected for a simple one-page website for information purposes only. Zen Creative Solutions delivered the perfect site for my needs again, exactly per the brief, and provided new templates for letterhead and business cards, along with all associated logos.
Matthew Edwards - Principal Accountant, MJ Edwards

Reece helped me redesign my training syllabus in order for me to market the right students for the right class. I now have four to five classes per age group per week and I can teach more students productively. Reece also single handily help me build my website and booking system. I can’t thank him enough for all the insights, help, guidance and friendship he has extended to me and my business. I’m forever grateful.
Dhanesh Walatara - Head Instructor, Karate Gold Coast

Zen Creative Solutions quickly understood our College's identity and delivered a comprehensive social media strategy and policy guidelines for us to implement. A completely positive experience Reece, it's been incredibly useful for us to get started in the social media space.
Timothy Abbott - Digital Marketing & Communications Coordinator, Saint Ignatius' College Riverview

Reece Cummings has managed our website and marketing for over 10 years now. He is responsible for our website construction and the ongoing updating. The website and marketing supplied by him has been very effective in getting our Association profile to the forefront both in Australia and worldwide. We have found Reece's work in this field to be of a very high professional standard and recommend his services if you need assistance to expand or promote your particular interest.
John Carlyle, Chief Instructor, Matsubayashi-ryu Australia

I asked Reece Cummings for feedback on my dojo website, and he immediately came back with around a dozen sugggestions for improvement, which made sense to me, and have really improved my new student enquiry rate.
George Ciechanwicz - Head Instructor, Kin Shin Kai Karate

Reece demonstrates excellent written communication skills. I have relied on him to take key messages and to frame them in a manner that reflects my voice and to undertake written communication to various groups within our School community. He capably prepares for, leads and follows-up meetings, ensuring that those in attendance leave feeling the time invested has been worthwhile. When doing so, he mindfully seeks multiple voices and can masterfully manage situations.
Rosalie Pietsch - Head of Primary School, Canberra Grammar School

Small Business Services

Zen Creative Solutions is a fully integrated communication and small business consultancy. We’re here to help you grow your business by developing creative solutions for your business, and for your brand.

We offer a range of services for small businesses from marketing and communications to website design and team building.

Small Business Creative Solutions.

Marketing, Communication & Public Relations.
  • Brand & Identity
  • Integrated Marketing
  • Communications & PR Strategy
  • Content Marketing
  • Social Media Management
  • Ads Management
  • Copywriting & Editing
  • Graphic Design
  • Website Design & SEO; and
  • Analytics & Workshops.
Business Strategy Design.
  • Community Engagement
  • Creative Workshops
  • Recruitment & Enrolment
  • Business Plans & Strategy
  • On-boarding and Enrolment
  • Journey Mapping
  • Client & Customer Relations
  • Change Management
  • Process Automation; and
  • Project Planning & Roadmaps.
Coaching & Training.
  • Business & Leadership
  • Internal Communications
  • Social Media
  • Media Liaison
  • Crisis Communication
  • Customer Service
  • Corporate Team Building
  • Creative Workshops
  • Small Group Facilitation; and
  • Martial Arts Team Building.

Martial Arts, Fitness & Recreation Creative Solutions.

School/Studio Owner Coaching.

Being in the unique position of having a Principal Consultant who has run (and still does) their own successful martial arts school, we’re able to offer coaching for other school owners looking to take their school or studio to the next level. This includes school management reviews, marketing, program design, and advice on operational and strategic decisions.

Leads and trials generation.

We can easily implement our tried-and-tested process onto your existing website and drive traffic their with creatively design campaigns.

Website Design.

A website sets your first impression. What does your look like?

Check out some of the MA&F websites we’ve built: 

Policy Design.

Whether it be child protection, first aid, infection control, or an employee handbook, we’ve extensive experience writing and editing polices for martial arts studios and schools.

Brand & Marketing Strategy.

We can do an assessment of your brand, website, and marketing strategy and give you a findings report with key actions to take.

Brand & Identity Design.

We can help you lay the foundations for a strong brand through a brand audit, strategy review, student journey mapping, and the design of a logo and brand elements.

Industry-specific Marketing.

It’s important to not only have a stand-out creative design, but to make sure your offer is awesome, and the message on-point. We can design and execute the campaign with guaranteed results.

Coaching & Business Strategy.

We can assist you with developing sound processes, automating systems or setting up retention strategies.

Social Media Management.

We can assist you in setting up, launching, and managing any social media channels or campaigns.

Small Business Services

We’re here so you can focus on doing what you do best: running your school or studio and teaching the next generation of students (or yogi, dancers, gymnasts)! You wouldn’t have anyone just teaching your class, and you shouldn’t just have anyone doing your marketing.

Marketing your school or studio is essential to survive and grow, but you don’t need large budgets and complicated campaigns. It’s about understanding what your marketing goals are — just like you understand your students’ — and setting the right strategy. We’ve tried and tested a variety of formulas, and we know what works.

Small Business Services

We’re here so you can focus on doing what you do best: running your school or studio and teaching the next generation of students (or yogi, dancers, gymnasts)! You wouldn’t have anyone just teaching your class, and you shouldn’t just have anyone doing your marketing.

Marketing your school or studio is essential to survive and grow, but you don’t need large budgets and complicated campaigns. It’s about understanding what your marketing goals are — just like you understand your students’ — and setting the right strategy. We’ve tried and tested a variety of formulas, and we know what works.

Martial Arts, Fitness & Recreation Creative Solutions.

School/Studio Owner Coaching.

Being in the unique position of having a Principal Consultant who has run (and still does) their own successful martial arts school, we’re able to offer coaching for other school owners looking to take their school or studio to the next level. This includes school management reviews, marketing, program design, and advice on operational and strategic decisions.

Leads and trials generation.

We can easily implement our tried-and-tested process onto your existing website and drive traffic their with creatively design campaigns.

Website Design.

A website sets your first impression. What does your look like?

Check out some of the MA&F websites we’ve built: 

Policy Design.

Whether it be child protection, first aid, infection control, or an employee handbook, we’ve extensive experience writing and editing polices for martial arts studios and schools.

Brand & Marketing Strategy.

We can do an assessment of your brand, website, and marketing strategy and give you a findings report with key actions to take.

Brand & Identity Design.

We can help you lay the foundations for a strong brand through a brand audit, strategy review, student journey mapping, and the design of a logo and brand elements.

Industry-specific Marketing.

It’s important to not only have a stand-out creative design, but to make sure your offer is awesome, and the message on-point. We can design and execute the campaign with guaranteed results.

Coaching & Business Strategy.

We can assist you with developing sound processes, automating systems or setting up retention strategies.

Social Media Management.

We can assist you in setting up, launching, and managing any social media channels or campaigns.

Education & School Services

When it comes to schools marketing and communications, we offer the unique perspective of having a principal consultant who led the strategic communications and marketing at a leading independent School in Canberra for six years, and who has since worked with other premier schools around Australia.

Knowing the ins-and-outs of what it is at both an operational and strategic level of schools gives us the advantage of being able to hit the ground running.

We can help you map your community’s journey, define your brand personas, create innovative thinking that drives enquiries and enrolments, tailor your communications, and lead you down the creative path of defining the value and brand proposition of your school and embedding that into all you do.

International sector is forecast to grow from 650,000 enrolments [2015] to 940,000 by 2025. That’s an annual growth rate of 3.8 per cent. Education and training is a fast-growing industry in Australia, and is expected to grow 11 per cent from 2020 to 2025.

Schools & Education Creative Solutions.

Communications, Marketing & PR Strategy.

We know that school and education-based communications and marketing are not like any other industry. With extensive experience and a record of success, we specialise in designing strategic communications and marketing solutions for education, including

  • Strategic Communications plans
  • Internal and external Marketing plans
  • Enrolment campaigns and Open Days
  • Social media
  • Community engagement
  • Crisis communications
  • Community events; and
  • Communications process, team and procedural reviews.

All of our creative solutions are underpinned by strategic thinking. We will work with you to understand your brand personas, audiences, demographics, market environment, parents, staff, alumni and other stakeholder groups. Through this understanding and the development of a strategic communications solution, we will work through any challenges and help you design a creative solution that will help you meet the same standard that you deliver in education.

 

Advertising.

Advertising is a key component of any educational communications strategy. By getting the mix of online and offline advertising right, having a strong brand identity, and targeting the right audiences you can grow your enrolments across all year levels (or specific ones) and increase attendance at Open Days and school tours. We can assist with all types of advertising, including

  • Enrolment and Open Day campaigns
  • Online, digital and social media advertising
  • Radio
  • TV and cinema
  • Metro and regional-based campaigns; and
  • Boarding-specific campaigns.
Brand & Identity.

We can lead you through our schools brand and identity process, including a brand audit, strategy review, creative design workshop, communications audit, student journey mapping, and brand values development.

Social Media Management.

We can assist you in launching, managing, and creating content for your school.

Crisis Communications & Strategic Advice.

Whether in a time of crisis, or you’re just ready to set the next strategic direction, we’re ready.

Community Engagement.

It’s important to know what your community is thinking. We’ve designed, built and executed community surveys for staff, students, parents and stakeholders, so we know the right questions to ask.

Publications.

Having written more than 300,000 words across a variety of publications including prospectus documents, websites, magazines, and annual reports, we know the right words.

Graphic design, photography and much more.

We’ve significant experience across a range of schools and education marketing services, including

  • Creative services such as graphic design (including designers who specialise in education-based design), photographer and video production
  • Community Surveys
  • Merchandise
  • Prospectus
  • Copywriting and Editing
  • Publications
  • Crisis Communications
  • In-house Training and Development
  • Recruitment and Job Advertisements
  • Ads Management and Bookings
  • Media Liaison
  • Internal Communications
  • Social Media Strategy and Management
  • Newsletters and eDMs
  • Alumni Relations
  • Admissions and Enrolments Strategy; and
  • Remote/Online Learning.

Website & Digital Creative Solutions.

Website Refresh.

We take what you’ve got, give it a buff and polish, and ensure it’s SEO friendly. From $650+GST.

  • Review design for improvements
  • Match your brand
  • Existing content proofed
  • Check for SEO friendly content
  • Check for responsive design
  • Links to social media; and
  • Analytics set-up.

If there are any major errors or improvements needed, we will let you know.

Website Design.

We build a new site, design creative catchy content, enhance the images, create the wireframe, workshop it, and map the user experience. From $1,650+GST.

  • Wireframe and IA design
  • Develop user experience
  • Testing and debugging
  • Customised template design
  • 1 hour creative workshop
  • 1 year of hosting
  • Designed to match your brand
  • Content and page creation
  • SEO friendly
  • Responsive design
  • Links to social media
  • Social media integration
  • Analytics set-up
  • Basic form design; and
  • Basic leads capture integration.
Website Design and Digital Strategy.

We’ll do a deep dive into your digital footprint, look at what your competitors are doing, and ensure your footprint makes a lasting impression. From $2,500+GST.

  • Wireframe, IA design, sitemap
  • Develop user experience and interface
  • Testing and debugging
  • Customised design using HTML & CSS
  • Intuitive navigation
  • Competitor digital analysis
  • Website and digital footprint review
  • 2 hour creative workshop
  • 1 year of hosting
  • Domain registration
  • Designed to match your brand
  • Content and page creation
  • Image package
  • SEO & SEM strategy
  • Responsive design
  • Roll-out consistent brand to social media
  • Analytics set-up and monitoring
  • Post-launch service
  • Forms design
  • Leads capture integration
  • Social media integration
  • eCommerce integration
  • Video integration
  • Blog integration; and
  • Appointment booking software.
Website Maintenance.

If you’re looking for a stress-free way to manage the maintenance of your website, simply leave it to us. From $85+GST per month.

  • Website edits (up to 1 hour per month)
  • WordPress (or other CMS) Core Updates
  • Theme Updates
  • Plugin Updates
  • Performance and SEO Tests with recommendations
  • Monitoring of website analytics; and
  • Hosting & Registrations (1 Website, 1 Domain Name, Domain SSL).
Website Audit.

We can conduct an audit of your website to determine the strength of your website across a variety of areas. $350+GST (including complimentary with any new website). Your report will include:

  • SEO
  • Usability
  • Performance
  • Social
  • Security; and
  • Recommendations for improvement.
Website Project Examples.

We’ve worked on a variety of website projects, here are just some:

Of course, we also designed our own website, too.

Website Design Services

Your website is often the first thing your prospective customers will see, and offers, if done right, a great return on investment than any other form of marketing. This is why it is important that your website isn’t just a beautiful design, but a great digital experience.

There are a variety of ways to approach website design from popular DIY website builders to creating a complete custom solution through website development. We do not have ‘out of the box’ website solutions, but rather work with you to develop the strategic thinking behind creating a digital marketing creative solution. This means that we will work with you to understand your customer journey, brand touchpoints, audience personas, brand value proposition, and key messaging. We will lead you through this process to not only deliver you a website, but a variety of tools and assets to enhance your digital marketing strategy.

We can create websites on a number of platforms, but our preferred solution is WordPress using customised premium themes. Your end product will also have a visual editor installed so that you can edit the website easily.

We also offer website maintenance packages to look after and provide the ongoing care your website needs, so that you can focus on your business.

Website Design Services

Your website is often the first thing your prospective customers will see, and offers, if done right, a great return on investment than any other form of marketing. This is why it is important that your website isn’t just a beautiful design, but a great digital experience.

There are a variety of ways to approach website design from popular DIY website builders to creating a complete custom solution through website development. We do not have ‘out of the box’ website solutions, but rather work with you to develop the strategic thinking behind creating a digital marketing creative solution. This means that we will work with you to understand your customer journey, brand touchpoints, audience personas, brand value proposition, and key messaging. We will lead you through this process to not only deliver you a website, but a variety of tools and assets to enhance your digital marketing strategy.

We can create websites on a number of platforms, but our preferred solution is WordPress using customised premium themes. Your end product will also have a visual editor installed so that you can edit the website easily.

We also offer website maintenance packages to look after and provide the ongoing care your website needs, so that you can focus on your business.

Website & Digital Creative Solutions.

Website Refresh.

We take what you’ve got, give it a buff and polish, and ensure it’s SEO friendly. From $650+GST.

  • Review design for improvements
  • Match your brand
  • Existing content proofed
  • Check for SEO friendly content
  • Check for responsive design
  • Links to social media; and
  • Analytics set-up.

If there are any major errors or improvements needed, we will let you know.

Website Design.

We build a new site, design creative catchy content, enhance the images, create the wireframe, workshop it, and map the user experience. From $1,650+GST.

  • Wireframe and IA design
  • Develop user experience
  • Testing and debugging
  • Customised template design
  • 1 hour creative workshop
  • 1 year of hosting
  • Designed to match your brand
  • Content and page creation
  • SEO friendly
  • Responsive design
  • Links to social media
  • Social media integration
  • Analytics set-up
  • Basic form design; and
  • Basic leads capture integration.
Website Design and Digital Strategy.

We’ll do a deep dive into your digital footprint, look at what your competitors are doing, and ensure your footprint makes a lasting impression. From $2,500+GST.

  • Wireframe, IA design, sitemap
  • Develop user experience and interface
  • Testing and debugging
  • Customised design using HTML & CSS
  • Intuitive navigation
  • Competitor digital analysis
  • Website and digital footprint review
  • 2 hour creative workshop
  • 1 year of hosting
  • Domain registration
  • Designed to match your brand
  • Content and page creation
  • Image package
  • SEO & SEM strategy
  • Responsive design
  • Roll-out consistent brand to social media
  • Analytics set-up and monitoring
  • Post-launch service
  • Forms design
  • Leads capture integration
  • Social media integration
  • eCommerce integration
  • Video integration
  • Blog integration; and
  • Appointment booking software.
Website Maintenance.

If you’re looking for a stress-free way to manage the maintenance of your website, simply leave it to us. From $85+GST per month.

  • Website edits (up to 1 hour per month)
  • WordPress (or other CMS) Core Updates
  • Theme Updates
  • Plugin Updates
  • Performance and SEO Tests with recommendations
  • Monitoring of website analytics; and
  • Hosting & Registrations (1 Website, 1 Domain Name, Domain SSL).
Website Audit.

We can conduct an audit of your website to determine the strength of your website across a variety of areas. $350+GST (including complimentary with any new website). Your report will include:

  • SEO
  • Usability
  • Performance
  • Social
  • Security; and
  • Recommendations for improvement.
Website Project Examples.

We’ve worked on a variety of website projects, here are just some:

Of course, we also designed our own website, too.

We love designing creative solutions.

Get in touch with us today to discuss your business or project (or even if you just need a little bit of help!) and we’ll get back to you as soon as possible.

Prefer to give us a call?
0435 422 936

And for those who are a little more social…
send us a message on Facebook or Linkedin

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