Our story.

Who doesn’t like a good story?


Combining strategic thinking with creative solutions.

We’re more than just a consultant to our clients, we’re part of their team, and to us, that’s important.

Originally founded in 2013 for the every-now-and-then project, Zen Creative Solutions was established in 2020 as a full-time independent marketing and communications consultancy that combines strategic thinking with creative solutions.

Driven from the passion and experience of running his own successful Canberra-based martial arts and fitness studio, and after more than 10 years a professional communicator, Reece, decided that it was time for Zen Creative Solutions to reach its full potential.

Working with a collective of professionals and creative thinkers—like photographers, graphic designers, and business strategists—ZCS integrates operationally-sound business strategy with successful communication outcomes.

Why ‘Zen’? The Japanese word [全] means ‘complete’ and symbolises our intent to design complete creative solutions that are industry-specific.

We are members of the Australian Marketing Institute and the Public Relations Institute of Australia.

Our process.

Our aim is to provide you with end-to-end communications and business solutions through our three-step process. We will ensure that all stages of our project are as straightforward as possible, and will empower your to lead your brand forward.


Discover what you want, research your needs, explore the possibilities and outline our strategy.


Incorporated feedback, deliver our creative solutions, discuss the opportunities and create the concept.


Take the created content, design and strategy that we’ve worked on together to deliver a tangible outcome with developed assets.

Reece Cummings Principal Consultant

Reece Cummings

BPubRel, AdvDipBus, DipL&M, CertIV TAE

Connect with Reece on Linkedin

Our principal consultant.

Reece is the Principal Consultant at ZCS and comes from a dual background: professionally, he has spent more than 10 years’ in the communications industry; vocationally, he has a passion for small business, and founded his own martial arts and fitness centre in Canberra in 2009.

Reece’s desire to build successful communications outcomes, his passion for coaching and training, and love for running a small business, was what led to the founding of Zen Creative Solutions. ZCS is about coupling that communications and small business experience together to design solutions that are both operationally-sound and creatively-generated; whether that be through a marketing campaign, by designing systems that take a customer from enquiry to brand ambassador, or by improving business efficiencies.

He is an experienced communicator who has worked across a range of established brands in communications and client services roles, including Fairfax Media, the Australian Defence Force, SERVICE ONE Alliance Bank, Canberra PR agency Morris Walker, the University of Canberra, and Canberra Grammar School.

Reece has worked on major rebranding projects, strategic communication strategy development, social media optimisation and content creation, website development, small business planning and launches, community development strategy, fundraising and philanthropy, built and delivered short courses, and has the practical experience of running his own small business.

To us, your partnership is important. Every creative solution will be led by Reece, and we will strategically partner with other creative thinkers to design teams who can provide tailored results.

Work experience.

  • Principal Consultant, Zen Creative Solutions
  • Strategic Communications Manager, Canberra Grammar School
  • Marketing Officer, SERVICE ONE Members Banking
  • Client Services, University of Canberra
  • Consultant, Morris Walker (PR and events agency)
  • SQN Communications Coordinator, ADFA
  • Advertising Consultant, Fairfax Media
  • Small Business Operator (2009-current)

Awards and qualifications.

  • ACT State Committee Member, AMI (2021-current)
  • ACT Division Councillor, PRIA (2016-2019)
  • 2017 Award for Excellence in Marketing and Communications, Educate Plus
  • 2016 ACT State Finalist Award for Marketing Excellence, AMI
  • Bachelor of Public Relations, AdvDip Business (Marketing), Dip Leadership and Management, CertIV Training and Assessment
  • Member PRIA, Fellow AMI, Certified Practising Marketer AMI, Certified Advancement Practitioner (MarComms) Educate Plus


Just some of the people we’ve worked with.

We love designing creative solutions.

Get in touch with us today to discuss your business or project (or even if you just need a little bit of help!) and we'll get back to you as soon as possible.

Prefer to give us a call?
0435 422 936

And for those who are a little more social...
send us a message on Facebook or Linkedin

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